Money Micropayments implicate online commerce transactions for a tiny bit of dollars usually starting from a few cents to some dollars. Businesses are generally prepared to promote immaterial goods including information for a small number of funds. Nevertheless, the e-business Cash in micropayments (소액결제 현금화) challenge would be to always keep advertising and marketing expenses very low. There are numerous micropayment designs. Each method has advantages and disadvantages that will differ according to the sort of buy and sell financial transaction and buyer purchase preferences.
1- Prepay Version
This approach to micropayments typically takes the type of a registration that enables users key for a stipulated duration of time or level of use. Progress transaction types incorporate newspapers, online games and social websites locations. For instance, a single on the internet social media marketing business allows pre-buy credits be employed throughout its site and helps to keep 30 percent of income for supplying this advantage to fellow organizations for example app builders advertising items. Prepay rewards incorporate gift certificates for consumers with out credit cards as well as a acquire expense that is higher sufficient to safeguard company transaction costs. Possible drawbacks are the demand for consumers to spend a lump sum upfront and the requirement of a highly processed system by e-commerce companies to register personalized use and remain credits.
With all the postpay product, numerous microtransactions are aggregated and taken after they take place. The most observable examples are on-line audio revenue with bills behind many specific music obtained. The postpay model has been connected with the prepay design by some online businesses. For example, one organization aggregates micropayments but also offers gift cards for prepayment. Postpay benefits would be the removal of the upfront charge supply from the prepay model and the decrease in more greater financial transaction fees by mixing many smaller assets in a larger a single. Disadvantages contain the necessity for a doable electronic digesting approach to aggregate buys and a efficient condition that permits a single microtransaction to occur when customers only want to buy one tunes.